Design
Education,
Well Done.
40 years of professional design experience.
20 years of university teaching. Short,
practical lessons that cut through the noise.
Skilled friends offer
different lessons.
More to come
More short lessons, sharp tips, and real talk from Prof Berger and friends. New videos drop regularly — covering design craft, client skills, creative thinking, and the stuff they don’t teach in school. Stay curious. Stay sharp.
Coming Soon
"I will know it when I see it"
Meet Laurie, art director and longtime friend of Prof Berger. When a client says “I’ll know what I want when I see it”… run! (Just kidding.) She walks you through the real process: Verbalize, Empathize, Think Laterally, capture Their Vision, then turn it into Visual Form. Subscribe for more client-savvy design wisdom.
Sound as Design
Meet Sonix, the traditionally trained Australian producer who treats AI like a digital roadie. Watch how real musical knowledge plus tools like Suno and ElevenLabs create sound that makes visuals hit harder — without losing the soul. You stay the rockstar.
Type Voice
What does your typeface say before the words even start? Shayla Wenz shows why type voice is the key to great design.
“
Design is everywhere. Ideas are what matter.
Let's explore together design principles, technology, history, and have some fun.
I wish you 'Well Done.'
Prof Berger
